DELLI AI articles

Articles for wholesale brands

Practical guides for independent consumer goods brands that sell wholesale: taking and processing orders, getting paid, setting terms and keeping stockists reordering. From DELLI AI, which runs your wholesale for you.

Orders and order admin

How to manage wholesale orders as a small consumer goods brandWhere wholesale orders come from, the six steps every order needs, where it goes wrong, and how to move from a spreadsheet to automation as you grow. Purchase order vs invoice: the difference, with a PO templatePurchase order vs invoice explained for wholesale brands: who sends each, a purchase order template, an order form checklist and how three-way matching works. EDI for small business: what it is and how to get readyEDI for small business explained: what EDI is, the documents involved, web EDI portals versus EDI software, and what you need before supplying a retailer.

Getting paid

Wholesale payment terms: examples, net 30 and how to word themWholesale payment terms explained: pro forma, net 7 to net 60 and end of month, how to word payment terms on an invoice, and the UK 30-day and 60-day rules. How to chase unpaid wholesale invoices, with reminder templatesPayment terms, invoices that are easy to pay, a reminder schedule, three email templates to copy, and the UK late payment interest and compensation rules.

Terms and policies

Wholesale terms and conditions template for UK brandsA wholesale terms and conditions template for UK brands, section by section, with example minimum order quantity and payment wording and retention of title.

Stockists and reorders

How to win more reorders from your existing stockistsWork out each stockist's reorder rhythm, spot accounts going quiet, send a well-timed nudge (example email included) and help your products sell through.

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